Email Marketing

Email Marketing is one of the most tried and tested Online Marketing strategies available to Business owners.

Over the past two decades, Email Marketing has transformed from an unwanted intruder in your customers Inbox’s, to a highly valuable tool to communicate with current and prospective consumers.

ESP’s (email service providers) have made it very cost effective for Small Business owners to utilize Email Marketing as part of their marketing plan. They are in business to deliver the mail for you, not to assure it will be read!

Still considered one of the most powerful marketing tools available. Email marketing takes your message directly to the consumer and you can begin the process of converting this consumer to a customer.

Email can present your business, products and services directly to the consumer on a timely basis. Ethical email marketing programs utilize Opt-In email lists. These are lists of emails from people who have opted in to recieve information about products and services.

These are lists of emails from people who have opted in to recieve information about products and services. Email addresses used by Leapfrog are restricted to those whose owners have opted in at leasttwice to accept information. Many email addresses used have been opted in specifically to receive information from Leapfrog. Consider the power of email to reaches your selected demographic

Just having data is not going to give you business, a focused strategy is important which enables you to reach right people at the right time. Sending information about a laptop costing over a lakh won’t help a consumer who has the annual income close to a lakh, nor would it help you to send a lipstick information to a man, rather than a conversion, you are most likely to get a laugh and they will never take you seriously again. This problem can be resolved very easily, once you start focusing on the data you have and segment it into different categories. We at Leapfrog Multimedia focus on giving you a clear understanding of creating an effective E-mail marketing campaign. We also gives you details of ethics of e-mail marketing.

Our Corporate Clients